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Toshiba’s $198 HD DVD Player sold Though Wal-Mart
By Robert | October 28, 2007
When it comes to technology products, Wal-Mart is very hard to please as they are actually very well aware of the link between price and sales. This is because every consumer is looking at the price and every individual is looking for competitive offers with similar products on the market, even if they are inferior. It is a lesson that Sony still did not learn but it does look like Toshiba did. We are thus facing collaboration between Wal-Mart and Toshiba that sees the sell of the cheapest HD DVD player on the market at the moment. We are still dealing with a big difference in price between regular DVD players and HD DVD players although Wal-Mart took sides now and will be selling the $198 Toshiba HD-A2 HD DVD player. The gadgets will appear in stores after November 3.
Previous reports stated that Wal-Mart does want to carry cheap HD DVD players in time for the holiday season but at that time the price that was considered acceptable for the company was of around $300. Now we are faced with Toshiba HD DVD players that will be available at just $198 so the situation we are dealing with is far better than expected in the past. On the other hand, it is important to understand that the HD A2 is an outdated model as Toshiba recently announced the launch of their third generation HD DVD players. This means that the HD A3 models are replacing the HD A2 models so it seems fit that Toshiba can sell HD A2 models at just $198. The inclusion of the player in Wal-Mart is a great step taken towards easing the jump for consumers towards high definition movies, making it all more affordable than it ever was in the past.
Topics: Gadgets |
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