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Google To Partner With OEMs To Promote Chrome

Though Google joined the ranks of browser makers with Chrome a while ago, it has been quiet about its plans for its newest product. However, that is now all set to change, with news emerging that Google is planning on signing up with OEMs to pre-install the browser. This piece of news was first revealed by Times online, which conducted an interview with Sundar Pichai, Google Vice President, Product Management. Pichai, in the interview, says that the browser would emerge out of beta status by January and goes on to add that apart from Windows, the search giant would also be targeting Linux/Macintosh machines in a bid to reach the widest possible market.

While this move is clearly targeted at Microsoft and its market dominating IE browser, it also echoes the move that had been adapted by Firefox, a few years ago when the browser was being bundled with all and sundry in a bid to increase its popularity. Even though this move may see Google make some quick inroads into the browser market, one can’t expect Microsoft to stay quiet for too long. The company which faces an eroding user-base will definitely reply in kind. Let’s not forget that the company is already hard at work at Windows 7, an upgrade to its Vista OS, which will house IE8 as its default browser. The soft-target for the release of Windows 7 is January 2010.

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